NCCFN × Adidas

Identity Digital 2020

Starting as a rather controversial alliance, NCCFN’s collective effort is to create transparency around their different positions and roles within the fashion monopol, how to act within it and push for change. In this sense, the collaboration with Adidas has not resulted in a conventional product range. This platform is an opportunity to bring NCCFN’s attitude to a larger audience and challenges and questions the traditional structures of the fashion industry.

Typeface: Ben Ganz, Film/Cut: Tim Dürig, Music: Maurice Könz

Poster A0


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